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The Yahoo Bid

2 February 2008

The NYTimes called this morning to ask about Microsoft’s bid for Yahoo; here is Joe Nocera’s story:

http://www.nytimes.com/2008/02/02/technology/02nocera.html?pagewanted=1&_r=1

My basic response: what else can MS do with its cash hoard that will earn it more money? Not put it into stocks, or cash, or buy back shares. MS has become a cash generation machine, and one of its greatest challenges is the efficient use of cash.

With the numbers posted by the Aquantive division of MS last quarter, it is understandable that the company feels some confidence it may be able to accomplish the merger and make money doing it.

I certainly don’t see much of a path for Yahoo without some kind of combination, and if I were Yahoo’s directors I would take the money and run. The offer is being made as Yahoo falters in share, the CEO seems not to have had a secret plan after all, the first 1k in layoffs are beginning, and the U.S. clearly is in (not approaching) a recession.

It’s a good deal all around. It doesn’t matter, in the short run, whether MS can get Yahoo to beat Google, which is what all the pundits seems to be locked into discussing. What matters is whether the buy makes sense for MS, i.e., whether this will lead to a better use of cash, and increased earnings. I have no doubt the answers to both are Yes.

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    2 Responses to “The Yahoo Bid”

  1. Mary Branscombe Says:

    We like the bid, not for the search/ads opportunity that Steve B undoubtedly has in mind, but because Yahoo has some thoughts about context, and that’s the next big opportunity for personal computing. The more online services and tools I use, the more I want analytics and personal information mining to bring value out of those and into one place for me.
    http://www.itpro.co.uk/blogs/maryb/2008/02/01/microhoo/

  2. Johan Varland Says:

    Hi,

    ISTR that there was some Board of Directors overlap between Yahoo and Google (maybe Kleiner-Perkins people) by the time Yahoo acquired Overture and that I was thinking that this is going to be an issue down the road. Is this just my memory playing tricks with me or was there really some overlap? )I don’t have access to BoD-history at the moment.)

    // Johan V, Stockholm

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